Privacy policy

This policy explains about the ways in which gathers personal data, both online and offline, and how we use them. The site was built under the responsibility of the Municipality of Leeuwarden.

Carefully read this privacy policy. You will then know whether you want to grant the Municipality of Leeuwarden, in this case the administrators of the VVV Leeuwarden site, Marketing Leeuwarden and Kunstkade, permission to use your personal data. gathers and processes personal data in accordance with the General Data Protection Regulation.

Generally, we gather data on you when you sign up for our newsletter, create an account, buy a ticket, when you send us an email, call us or when you buy something at a checkout exploited or managed by us, and when you use our websites, apps and social media.


We use these and other data to offer you and our other visitors better services, marketing and support (amongst other things by providing a personalised experience by analysing your data). When you create an account, buy a ticket, download one of our apps or contact us by phone, we may ask for your permission to use your data for certain purposes. We describe your choices regarding our use of your personal data below. offers a lot of information regarding events and locations related to going out, tourism, shopping and staying the night in Leeuwarden or the Province of Friesland by third parties. In case you visit our website and want to order something from a third party, you place your order with the respective third party instead of with the Municipality of Leeuwarden, VVV Leeuwarden, Marketing Leeuwarden and Kunstkade. Make sure to check the privacy policy of the third party concerned when you place your order.

When you sign up for the newsletter or order tickets directly through the website at the Municipality of Leeuwarden, VVV Leeuwarden, Marketing Leeuwarden and Kunstkade, we will store your personal details to be able to process your order and to periodically send you newsletters. Those are the purposes of the data gathering.

This makes the responsible party (in other words, an organisation responsible for the processing of personal data as referred to in the General Data Protection Regulation) concerning all data gathers on you and receives when you make use of our services. is bound by and processes your data in accordance with the General Data Protection Regulation, which will be enforced from 25 May 2018 onward.  

1. Cookies
Like many other websites, we make use of cookies (small text files send to your computer through our website) and tracking tools. Read more about this in our cookie policy.

We gather your data in various ways:

a. Through you directly. 
For example when you sign up for a newsletter or an offer, when you create an account, participate in a competition or free contest, when you download an app or buy a ticket, place a reaction on our website, ask us a question, send us an email or when you contact by telephone. 

b. By your use of our websites and apps.
You can view and use our websites and apps by means of a computer, telephone, tablet or other device. Our websites and apps use tracking tools, such as browser cookies and web beacons, to gather data on your use.

c. Through third parties. 
When you choose to use an integrated social media function through our website or apps, the websites of these social media will provide us with certain data on you, such as your name and email address. Your activities on our sites and apps may be placed on these social media platforms.

2. Data on you we may store
We use the following data for the purposes as described in this policy:

a. Your contact and account details. 
We store contact details provided by you (for example your name, address, phone number, email address, the country you reside in, preferred language) when you create an account with, buy a ticket and/or participate in our competitions or contests.

b. Your payment and invoice details. 
We store the payment and invoice details you provide for the processing of your order, such as your credit card number and postal code when you buy a ticket.

c. Data placed online by you. 
We store data you place on our website or on external social media site we have access to (for example reviews you placed or surveys you answered). You may not breach the rights of other persons (including the right to privacy) by placing data online and you should be aware that others may use, ‘tag’ and/or republish your data in an unexpected way (including ways that are unlawful). 

You understand that we and others (including third parties offering events through the website) are allowed to use and republish the data you publicly place online. This includes the data you place on our website or through the use of apps or social media functions. However, cannot be held responsible for the use of your personal data by third parties in case you place an order, buy tickets or otherwise share your personal details directly with said third parties.

3. Data on your preferences
We may gather data on your favourite events or products you buy or what information you request (for example through a subject in a survey or your review of an event). We may also store data on interests and demographic categories inferred from your interaction with us in order to provide you with better service and more targeted information. We may, for example, send you information on a concert many people who bought tickets to the same performance you bought tickets to will visit.

When you visit our website, we may also gather data on the browser you use, as well as your IP address (this is a number to identify specific network devices on the internet which your device needs to communicate with websites). We can see which site directed you to us, what you have and have not done on our website and which site you visit when you leave our website.

4. We can use your data in the following ways and for the following purposes
a. To provide you with products, services, account details and support.
We may use your data to confirm your registration for a certain event. When you supply us with a friend’s data requesting information, we will use this data in order to offer the services requested. Ask your friends for permission to share their details with us before doing so. We prefer for friends or acquaintances to contact us directly. 

b. To send you messages related to your transactions and events.
For example, we may send you emails regarding your account or the purchase of a ticket or to ask you to write a review for an event you visited. Furthermore, we may send you a one-off email to notify you of an event that you may be interested in based on previously purchased tickets or visited events.

c. To detect trends and interests. 
We use your data to predict your preferences so we can improve our offers to you, provide you with more targeted information and to further personalise your experience with us. 

d. To monitor and improve our products, services and websites.
We analyse your data to improve our understanding of you and to improve our relations database in general. We do this to be able to make better decision regarding our services, advertisements, products and content, based on an informed image of how our customers use our current services, and to further personalise your experience with us.

e. When you have signed up for a newsletter.
We are allowed to send you newsletters in case you have signed up for the newsletter.

5. You have certain choices on how we use your data 
We may ask you for permission to gather personal details for specific purposes, to process them or to use them after you create an account, buy tickets or download our apps. In case you want to withdraw earlier granted permission for such use of your personal data or wish to view them or wish to change them, please write us an email to notify us of your preferences via

It is not only possible to unsubscribe through a written notice, but also in the following manners:

a. You can unsubscribe from marketing messages.
To no longer receive emails or text messages of a promotional nature, you can follow the instructions mentioned in the advertisement or send an email to Even when you unsubscribe from marketing messages, we will still send you transaction messages. This way we can still contact you regarding orders you placed.

b. You can unsubscribe from newsletters.
To no longer receive our newsletters, you need to change your account settings or follow the instructions mentioned in every newsletter. Or send an email to

c. You can request us insight into the data we keep on you.
You can also request us to change the data or completely delete your personal details by sending us an email via

6. We may share your data with the following third parties
a. Within the Municipality of Leeuwarden, VVV Leeuwarden, Marketing Leeuwarden and Kunstkade organisations.
We may share all your data with these two organisations and all those involved with these organisations for the purposes mentioned in this policy, but not for any other purposes unless we have received your explicit permission to do so.

b. Third parties. 
We only share your data with the producer of the event (a third party) you bought tickets for or have otherwise shown interest in. This way they can analyse their visitors’ behaviour and offer them better service and support. In case they want to use your personal data for purposes other than those mentioned in this privacy policy, they need to request your explicit permission. Check the privacy policy of the third party concerned when you place an order with them.

c. Third parties providing you with bought goods and services.
Your data may also be shared with third parties that offer you bought goods and services through our website (such as a dinner, rental bicycle or merchandise) to enable them to process and execute your order (for example by contacting you).

d. In case we feel it is necessary in order to adhere to laws and regulations or to protect ourselves or third parties.
Insofar as is allowed by law, we may also share data upon request of a governmental institution or other authorised institution or organisation in order to protect or enforce our rights or those of a third party or to detect and prevent fraud (including credit card fraud and fraud which we suspect took place during a lottery or contest or during an event) and other criminal offences.

We use standard security measures. We have undertaken suitable technical and organisational measures to protect personal data from loss or any form of unlawful processing. The standard security measures are dependent on the nature of the gathered data. Keep in mind that the internet is never 100% safe. We cannot promise the use of our websites is completely safe. We advise you to be careful when using the internet. This includes not sharing any of your passwords.

In case you still have questions or complaints or want to receive a copy of the data we keep on you, please contact Please contact us if you have questions or complaints about this privacy policy or your privacy or if you want to receive a copy of the data we keep on you.

In order to correct, change or add to the data provided by you or to withdraw your permission, please contact us via

All requests for information addressed to are to be accompanied by the requestor’s valid identification, for which the responsible administrator is allowed to verify the requestor’s identity, in order to safeguard the privacy of those involved from possible unidentified requests.